In 2022-2023 we partnered up with Red Bull for Hoop Dreams to produce and direct their 3x3 street basketball world tournament concept, Red Bull Half Court. We joined forces to, for the first time in Scandinavia, create a thrilling sporting spectacle with culture, music and creativity as its ingredients.
Held in more than 20 countries worldwide, Red Bull Half Court is not only the most spectacular but also the most universal and inclusive street basketball tournament in the world. A place where different disciplines and cultures in music, fashion, sports meet and mingle around the courts, involving the communities in a unique, unforgettable experience.
Graphic Design: Paloma Demanet